OUGD403
Setting type lecture & Menu redesign study task

Grids
Common grid sizes are 2x4, 3x6, 4x8, 5x4, 6x6. The more grids you use, the more flexibility you'll have with your work. 

Legibility
The quality of text being clear enough to read. Legibility is mainly determined by display faces,x-height, serif and sans serif.

Readability
Readability is about arranging words and groups of words in a way that allows the readers eye to access the content easily and in a way that makes sense. Hierarchy, Contrast, Kerning, Size and Line height, are all used to improve readability.

Alignment
Alignment is used to organize all type . Almost all text uses alignment to organize lines of type, the letters align along their bases and the lines begin along a line. Rag, flush left, centred, justified are the types of alignments.

Orphans

An orphan is a single word found at the end of a column. 

Widow

A widow is a short line, It is considered as poor typography because it leaves too much white space.

Study Task

For this study task we had to redesign a takeaway menu, with our new understanding of setting type we had to make the menu less complicated and simple for the reader. I decided to use a menu from BentoKing which is Chinese takeaway. The current menu has a few design problems, some of the prices aren't aligned, I think the text is too small and compact so its hard for the reader to understand it. So for the redesign I just wanted to quickly and efficiently inform the reader of the options by improving the line height simplifying the layout.