OUGD405 
Wayfinding Research 

What is Wayfinding?
Wayfinding encompasses all of the ways in which people orient themselves in physical space and navigate from place to place. It is knowing where you are in a building or an environment, knowing where your desired location is, and knowing how to get there from your present location.

Semiotics
Semiotics is the study of meaning the study of sign processes and meaningful communication. This includes the study of signs and sign processes, indication, designation, likeness, analogy, metaphor, symbolism , signification, and communication. Its a general theory of signs and symbolism, usually divided into the branches of pragmatics, semantics, and syntactics.

Pragmatics
The relation between signs and sign using agents or interpreters,especially words and other elements of language,and their users. Its mainly the relationship of sentences to the environment in which they occur.

Semantics
It focuses on the relation between signifiers, like words, phrases, signs, and symbols, and what they stand for their denotation. Linguistic semantics is the study of meaning that is used for understanding human expression through language.

Syntactics 
This is the branch of semiotics dealing with the formal properties of languages and systems of symbols.