Thursday 4 February 2016

OUGD406
Studio brief 01
Track selection & Research

At this stage of the brief I believed it was time to pick a track from the seven available, I researched into the competition itself and designers and artist who specialise in album artwork, and at this stage I wanted to continue to research into these fields but with the focus of the chosen track in mind. The tracks I had to choose from are as follows:

Chvrches - Clearest Blue
Etta James - At Last
Jack Garrett - Worry
The Jam - Art School
John Lennon - Imagine
Max Richter - Dream 3
Tame Impala - The Less I Know the Better
When It came to picking a track I didn't want to spend too much time debating about it, or even listening to all them. In the end I chose Art School by The Jam, I would say the tracks name appealed to me the most, as it may have something to do with me attending an art school. From this point I read upon the track and listened to it numerous times, Art School was released as part of The Jams 1977 studio album, In the city. When I first listened to the track, thoughts that came to mind were imagery of a stereotypical art school and the students within. The lyrics are as follows:
Anything that you wanna do, anyplace that you wanna go
Don't need permission for everything that you want
Any taste that you feel is right
Wear any clothes just as long as they're bright
Say what you want, 'cos this is a new art school
Do what you want if it takes your mind
Better do it now, 'cos you won't have time
And never worry if people laugh at you
The fools only laugh 'cos they envy you
Time is motion and the hands are fast
Young words are mumbled, they don't always last
It's up to us to be sure they understand
Who makes the rules that make people select
Who is to judge that your ways are correct
The media as watchdog is absolute shit
The TV telling you what to think
Anything that you wanna do, anyplace that you wanna go
Don't need permission for everything that you want
Any taste that you feel is right
Wear any clothes just as long as they're bright
Say what you want, 
'cos this is a new art school
Do what you want, 'cos this is the new art school
I created an environment in my head based upon the lyrics, and the lyrics which say 'wear any clothes just as long as they're bright' along with 'cos this is the new art school' wear heavily influencing my thoughts. From here I wanted to continue possible paths of research then start initial ideas.  

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